{"id":106,"date":"2013-07-22T14:27:52","date_gmt":"2013-07-22T14:27:52","guid":{"rendered":"http:\/\/www.bigbraincomunicacao.com.br\/jobs\/blogaz\/?p=106"},"modified":"2013-08-07T17:41:21","modified_gmt":"2013-08-07T17:41:21","slug":"um-palco-para-o-design","status":"publish","type":"post","link":"https:\/\/www.armazem.az\/blog\/2013\/07\/um-palco-para-o-design\/","title":{"rendered":"Um palco para o design"},"content":{"rendered":"<p>N\u00e3o basta ser uma loja de produtos de design, \u00e9 preciso instigar, oferecer experi\u00eancias e propiciar identifica\u00e7\u00f5es. \u00c9 nisso que a AZ acredita e, para materializar esses valores e sua paix\u00e3o pelo design, a loja convidou o arquiteto Leo Romano para assinar as suas Salas Conceitos. Esses espa\u00e7os traduzem o que a AZ sempre teve como valor: uma empresa que pesquisa, difunde e ajuda a formatar todo conhecimento quando o assunto \u00e9 design. Afinal, \u00e9 s\u00f3 com conhecimento e experi\u00eancia de produto que as pessoas poder\u00e3o identificar o que lhes \u00e9 verdadeiramente relevante.<\/p>\n<p>As Salas Conceito foram criadas em um amplo galp\u00e3o de estrutura pr\u00e9-moldada que originalmente funcionava como dep\u00f3sito da loja. Dessa forma, foi poss\u00edvel aproveitar os resqu\u00edcios de uma linguagem industrial j\u00e1 existente para compor estes novos espa\u00e7os. Ambientadas cenicamente, possuem pe\u00e7as de design assinado por todos os lados, seja no grande palco criado pelo arquiteto, onde pe\u00e7as de mobili\u00e1rio assinado s\u00e3o realmente as estrelas, como nos lavabos iluminados por uma dram\u00e1tica luz vermelha, e ainda nos nichos coloridos com estruturas de metal, que receberam objetos de decora\u00e7\u00e3o menores.<\/p>\n<p>Este projeto incr\u00edvel, pensado para ser\u00a0 uma homenagem a todo design que \u00e9 feito de forma pensada, criativa e genial, rendeu a Leo Romano o pr\u00eamio nacional \u201cO Melhor da Decora\u00e7\u00e3o 2012\u201d da Casa Cl\u00e1udia e \u00e9 uma visita praticamente obrigat\u00f3ria para os design lovers.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"457\" class=\"alignnone  wp-image-109\" alt=\"Sala AZ3\" src=\"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ3.jpg\" srcset=\"https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ3.jpg 650w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ3-300x210.jpg 300w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ3-600x421.jpg 600w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ3-363x255.jpg 363w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ3-462x324.jpg 462w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/> <img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"456\" class=\"alignnone  wp-image-110\" alt=\"Sala AZ4\" src=\"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ4.jpg\" srcset=\"https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ4.jpg 650w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ4-300x210.jpg 300w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ4-600x420.jpg 600w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ4-363x254.jpg 363w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ4-462x324.jpg 462w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/> <img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"936\" class=\"alignnone  wp-image-108\" alt=\"Sala AZ2\" src=\"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ2.jpg\" srcset=\"https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ2.jpg 650w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ2-208x300.jpg 208w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ2-600x864.jpg 600w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ2-363x522.jpg 363w, https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2013\/07\/Sala-AZ2-462x665.jpg 462w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para reafirmar seu compromisso e paix\u00e3o pelo design assinado, a AZ pediu a Leo Romano um projeto que materializasse o conceito da loja, com toda liberdade criativa.<\/p>\n","protected":false},"author":1,"featured_media":107,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[8,9],"class_list":["post-106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inside-az","tag-conceito","tag-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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