{"id":3183,"date":"2014-10-20T20:12:29","date_gmt":"2014-10-20T20:12:29","guid":{"rendered":"http:\/\/www.azdecor.com.br\/blog\/?p=3183"},"modified":"2014-10-20T20:12:29","modified_gmt":"2014-10-20T20:12:29","slug":"a-primeira-impressao-de-ruedi-baur","status":"publish","type":"post","link":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/","title":{"rendered":"A primeira impress\u00e3o de Ruedi Baur"},"content":{"rendered":"

\"iv_ba_01\"<\/a>
\nUma pessoa diz muito sem dizer uma palavra, apenas pela escolha de como usar o cabelo, cortar a barba, vestir uma roupa ou escolher um sapato. Se a identidade visual \u00e9 importante nas pessoas, imagina o que esse conjunto de elementos formais que representa visualmente um nome significa para uma marca ou um produto.<\/p>\n

Foi sabendo da import\u00e2ncia que a primeira impress\u00e3o sobre um local ou uma marca causa nas pessoas que o designer franco su\u00ed\u00e7o Ruedi Baur cursou design gr\u00e1fico na Escola de Arte Aplicada (f\u00fcr Gestaltung), em Zurique. Dez anos ap\u00f3s se formar, Baur fundou o Integr\u00e1l Ruedi Baur. Seu atelier \u00e9 respons\u00e1vel por projetos de identidade visual, ilumina\u00e7\u00e3o e arte urbana que ganharam espa\u00e7o em museus, ruas e edif\u00edcios em toda Europa.<\/p>\n

S\u00f3 para citar alguns nomes e mostrar que seu curr\u00edculo \u00e9 de dar inveja, Ruedi Baur assina projetos no Centre Cultural Tjibaou de Noumea, no Centro Pompidou e na Cit\u00e9 Internationale Universitaire de Paris, no Aeroporto de K\u00f6ln-Bonn na Alemanha, na Cinemateca Francesa, Museu do Rodin, Museu do Louvre entre outros.<\/p>\n

Ruedi Baur nasceu em 1956 em Paris e retornou para seu pa\u00eds de origem em 1980, logo ap\u00f3s se formar. Seu primeiro est\u00fadio foi aberto em Lyon, transferindo-se para Paris no fim da d\u00e9cada de 1980. Especializado na \u00e1rea cultural, atualmente expandiu sua atua\u00e7\u00e3o de Paris para Zurique, onde abriu uma filial do seu est\u00fadio. Desde 2004, Ruedi Baur \u00e9 professor na Hochschule f\u00fcr Gestaltung und Kunst em Zurique e o respons\u00e1vel pelo Design2context, um instituto recentemente fundado para a pesquisa em design.<\/p>\n

\"iv_ba_07\"<\/a> \"de_pvfi_05\"<\/a> \"mu_mr_40\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

O designer franco-su\u00ed\u00e7o Ruedi Baur possui um trabalho incr\u00edvel com identidade visual e assina projetos em grandes museus da Europa <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[377,625,626,624],"class_list":["post-3183","post","type-post","status-publish","format-standard","hentry","category-papo-design","tag-designer","tag-identidade-visual","tag-integral-ruedi-baur","tag-ruedi-baur"],"yoast_head":"\nA primeira impress\u00e3o de Ruedi Baur - Blog Armazem AZ<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A primeira impress\u00e3o de Ruedi Baur - Blog Armazem AZ\" \/>\n<meta property=\"og:description\" content=\"O designer franco-su\u00ed\u00e7o Ruedi Baur possui um trabalho incr\u00edvel com identidade visual e assina projetos em grandes museus da Europa\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Armazem AZ\" \/>\n<meta property=\"article:published_time\" content=\"2014-10-20T20:12:29+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2014\/10\/iv_ba_01.jpg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#\\\/schema\\\/person\\\/327748a766bf4a46d7d2941d8ae8a231\"},\"headline\":\"A primeira impress\u00e3o de Ruedi Baur\",\"datePublished\":\"2014-10-20T20:12:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/\"},\"wordCount\":280,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.azdecor.com.br\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/10\\\/iv_ba_01.jpg\",\"keywords\":[\"designer\",\"identidade visual\",\"Integr\u00e1l Ruedi Baur.\",\"Ruedi Baur\"],\"articleSection\":[\"Papo Design\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/\",\"url\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/\",\"name\":\"A primeira impress\u00e3o de Ruedi Baur - Blog Armazem AZ\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.azdecor.com.br\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/10\\\/iv_ba_01.jpg\",\"datePublished\":\"2014-10-20T20:12:29+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.azdecor.com.br\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/10\\\/iv_ba_01.jpg\",\"contentUrl\":\"http:\\\/\\\/www.azdecor.com.br\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/10\\\/iv_ba_01.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/2014\\\/10\\\/a-primeira-impressao-de-ruedi-baur\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"A primeira impress\u00e3o de Ruedi Baur\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/\",\"name\":\"Blog Armazem AZ\",\"description\":\"Movidos pelo Design\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#organization\",\"name\":\"Armazem AZ\",\"url\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/LOGO-AZ2021.jpeg\",\"contentUrl\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/08\\\/LOGO-AZ2021.jpeg\",\"width\":259,\"height\":164,\"caption\":\"Armazem AZ\"},\"image\":{\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/#\\\/schema\\\/person\\\/327748a766bf4a46d7d2941d8ae8a231\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b14e5a60ce1bc9d4b71ea8327e6504633174e87d7c09cc1e7ed705d03b02293a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b14e5a60ce1bc9d4b71ea8327e6504633174e87d7c09cc1e7ed705d03b02293a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b14e5a60ce1bc9d4b71ea8327e6504633174e87d7c09cc1e7ed705d03b02293a?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\\\/\\\/www.armazem.az\\\/blog\\\/author\\\/admin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A primeira impress\u00e3o de Ruedi Baur - Blog Armazem AZ","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/","og_locale":"pt_BR","og_type":"article","og_title":"A primeira impress\u00e3o de Ruedi Baur - Blog Armazem AZ","og_description":"O designer franco-su\u00ed\u00e7o Ruedi Baur possui um trabalho incr\u00edvel com identidade visual e assina projetos em grandes museus da Europa","og_url":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/","og_site_name":"Blog Armazem AZ","article_published_time":"2014-10-20T20:12:29+00:00","og_image":[{"url":"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2014\/10\/iv_ba_01.jpg","type":"","width":"","height":""}],"author":"admin","twitter_misc":{"Escrito por":"admin","Est. tempo de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/#article","isPartOf":{"@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/"},"author":{"name":"admin","@id":"https:\/\/www.armazem.az\/blog\/#\/schema\/person\/327748a766bf4a46d7d2941d8ae8a231"},"headline":"A primeira impress\u00e3o de Ruedi Baur","datePublished":"2014-10-20T20:12:29+00:00","mainEntityOfPage":{"@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/"},"wordCount":280,"commentCount":0,"publisher":{"@id":"https:\/\/www.armazem.az\/blog\/#organization"},"image":{"@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/#primaryimage"},"thumbnailUrl":"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2014\/10\/iv_ba_01.jpg","keywords":["designer","identidade visual","Integr\u00e1l Ruedi Baur.","Ruedi Baur"],"articleSection":["Papo Design"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/","url":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/","name":"A primeira impress\u00e3o de Ruedi Baur - Blog Armazem AZ","isPartOf":{"@id":"https:\/\/www.armazem.az\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/#primaryimage"},"image":{"@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/#primaryimage"},"thumbnailUrl":"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2014\/10\/iv_ba_01.jpg","datePublished":"2014-10-20T20:12:29+00:00","breadcrumb":{"@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/#primaryimage","url":"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2014\/10\/iv_ba_01.jpg","contentUrl":"http:\/\/www.azdecor.com.br\/blog\/wp-content\/uploads\/2014\/10\/iv_ba_01.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.armazem.az\/blog\/2014\/10\/a-primeira-impressao-de-ruedi-baur\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/www.armazem.az\/blog\/"},{"@type":"ListItem","position":2,"name":"A primeira impress\u00e3o de Ruedi Baur"}]},{"@type":"WebSite","@id":"https:\/\/www.armazem.az\/blog\/#website","url":"https:\/\/www.armazem.az\/blog\/","name":"Blog Armazem AZ","description":"Movidos pelo Design","publisher":{"@id":"https:\/\/www.armazem.az\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.armazem.az\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/www.armazem.az\/blog\/#organization","name":"Armazem AZ","url":"https:\/\/www.armazem.az\/blog\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.armazem.az\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2021\/08\/LOGO-AZ2021.jpeg","contentUrl":"https:\/\/www.armazem.az\/blog\/wp-content\/uploads\/2021\/08\/LOGO-AZ2021.jpeg","width":259,"height":164,"caption":"Armazem AZ"},"image":{"@id":"https:\/\/www.armazem.az\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.armazem.az\/blog\/#\/schema\/person\/327748a766bf4a46d7d2941d8ae8a231","name":"admin","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/b14e5a60ce1bc9d4b71ea8327e6504633174e87d7c09cc1e7ed705d03b02293a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b14e5a60ce1bc9d4b71ea8327e6504633174e87d7c09cc1e7ed705d03b02293a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b14e5a60ce1bc9d4b71ea8327e6504633174e87d7c09cc1e7ed705d03b02293a?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/www.armazem.az\/blog\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/posts\/3183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/comments?post=3183"}],"version-history":[{"count":2,"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/posts\/3183\/revisions"}],"predecessor-version":[{"id":3189,"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/posts\/3183\/revisions\/3189"}],"wp:attachment":[{"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/media?parent=3183"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/categories?post=3183"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.armazem.az\/blog\/wp-json\/wp\/v2\/tags?post=3183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}